Archive for New Media

Capturing Seattle

Today, our team was out of the office and on-site. Video can be a powerful tool and our team contacted to document the start of this ships While the weather did not cooperate, it was exciting to see all the work that goes into moving something of this size.

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A Viral Video

Why do things catch on? The author Jonah Berger outlines six reasons why things catch in his book Contagious. Viral Video Social Currency Triggers Emotions Public Practical Value Stories These traits can apply to viral videos. Think of a viral video that you have recently watched on YouTube or online. Chances are that you recommended [...]

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Structural Engineers Association of Washington

To mark the 50-year reunion of the World’s Fair in Seattle, The Structural Engineers Association of Washington (SEAW) wanted to capture the historic moments of engineering in preparing for the world’s fair. We utilized video to capture interviews with prominent engineers who discussed the engineering technology of the time and what it took to create [...]

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Behind the Scenes: 5th Avenue Theatre

This week ProMotion Arts was at The 5th Avenue Theatre filming a new commercial. While our team was capturing the actors in front of the camera I was able to capture some of the team behind the camera.   Other issues of Behind the Scenes: WGU

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Mobile App Development

As mobile applications become a more integrated part of daily operations, companies are starting to make app development a part of their strategy conversation. Once the decision has been made to have an app developed the question becomes whether to create a web-based or native application. When approached by potential clients for app development, the [...]

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The 5th Avenue Presents The Music Man

Music Man ProMotion Arts has just finished producing another commercial for The 5th Avenue Theatre’s upcoming production: Meredith Willson’s The Music Man. It’s always very exciting to work closely with such an iconic organization in the Pacific Northwest, and of course we’re happy to help promote the arts in any form. “There’s trouble in River City, [...]

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Coming to an End

As the Olympics are wrapping up focus shifts to the final medal count and the Closing Ceremony. NBC will not be broadcasting the closing ceremony live but will wait to air it during prime-time. With 244 of 302 events completed the U.S.A leads in the medal count with 90 total medals. According to NBC (the [...]

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2014 Olympics and Technology

Technology is always looking to the future. With the 2012 Olympics winding down we look towards the next Olympic Games and how technology will advance the experience of the 2014 Winter Olympics in While Sochi is still in the planning and early building stages of their preparation for 2014, the Sochi Olympic committee has elaborate plans for [...]

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Accessible Olympics

At ProMotion Arts. we believe that accessiblity is a fundamental right. After researching sustainability at the Olympics we were curious how the London Olympic Committee considered accessibility when designing and implementing their 2012 Games.    “The London 2012 Olympic and Paralympic Games are for everyone, everywhere, regardless of ability, age, language or background.” Their strategy [...]

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International Olympic Coverage

One of the major topics of this year’s Olympics both in this blog and in many other online forums has been the poor coverage of the Olympic Events in the U.S. by NBC. But how does their coverage compare to other countries? To answer this question a quick online search produced a list of each [...]

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